Business Advisory Council
The U.S. Water Alliance’s Business Advisory Council (BAC) provides a forum for forward-thinking private-sector leaders, including business and industry, to discuss, promote, and explore innovative solutions to water sustainability challenges. BAC membership provides an opportunity to stay up-to-date with the latest Alliance activities on issues relevant to business, as well as keep a connection to the most recent happenings within the water policy arena.
Key Focus Areas
Innovative Technology
BAC members will identify barriers to innovative technology development, approval and deployment and recommend solutions.
Innovative Regulation
BAC members will identify barriers to innovative regulatory approaches such as watershed-based strategies to market-based incentives and recommend solutions.
Innovative Financing
BAC members will identify barriers to private sector financing and other forms of innovative public-private partnerships and recommend solutions.
Recent Activities
The Water and Wastewater Equipment Manufacturers Association (WWEMA) and the U.S. Water Alliance (Alliance) co-hosted a roundtable discussion on “Innovating for Water’s Future,” March 4 in Washington, D.C. The roundtable brought together key policy makers, regulators and industry leaders to discuss ways to accelerate the development and use of new technologies and approaches to meet increasing demands for sustainable water resources. Download meeting summary.
Member Benefits
BAC membership ensures you will have regular interaction with the Alliance through mailings, briefings on “hot topics,” invitations to events, and participation in regular BAC meetings. In addition to influencing industry trends and policy changes, members of the Council reap significant benefits that include:
- Partnering with key sector players such as agriculture, energy, non-profit organizations, and others who contribute to the establishment of significant viable water management practices.
- Gaining exclusive access to stakeholder groups that only the U.S. Water Alliance can bring together in order to better break down sector lines and effectively address the unique needs associated with the management of our nation’s water resources.
- Serving as a sounding board for the U.S. Water Alliance’s Board of Directors.
- Showcasing technology innovations and solutions to meet 21st century water sustainability challenges.
- Securing increased public visibility and recognition of industry actions for achieving water sustainability and stewardship. The Council will seek to provide credibility, generate visibility, and establish a national presence for the water sustainability programs and activities of responsible companies and industry groups.
- Improving relationships with key stakeholders.
- Gaining knowledge of cutting-edge and timely clean water topics such as green infrastructure, water reuse, the energy-water nexus, and climate change.
- Learning about best practices and practical solutions to better address water sustainability, water efficiency, and water resource management issues
Council Membership
For membership information and rates, please contact Kristyn Abhold, at 202-533-1821 or kabhold@cwaa.us.
Membership Requirements
We request that members in the Alliance’s BAC:
- Join the Alliance as an Annual Member.
- Participate in BAC meetings / conference calls.
- State their commitment to the Alliance’s mission in achieving national water sustainability. (We can work with companies to interpret how best to achieve this requirement).
- Review the Alliance’s BAC status at least once per year, and provide feedback that can help us increase the effectiveness of our collaboration.

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